Creating Forest Carbon is the primary “tool” in reforestation economics. Moving forestry carbon into the marketplace involves marrying reforestation with detailed measurements starting on the forest floor. A healthy new forest needs a substantial growth and yield model for the trees themselves, but also for the carbon uptake in tonnes.

Processing Forest Carbon occurs in two parts: The first step is the process for converting forest measurement to carbon measurement which involves mapping, plotting, quantifying, and assigning tonnages headed for verification by carbon registries. This fairly exact and long process is improving through emerging technology, becoming more exact and less time-consuming. The second step connects forestry credits, once verified, with a marketing and sales process that bridges carbon supply and carbon demand.

Selling Forest Carbon helps counterbalance the emissions produced by corporations, and why they are commonly referred to as “offsets.” Once carbon offsets are rigorously tracked and verified, organizations can rest assured they are purchasing quality offsets that are highly vetted and audited.

To date, offsets have mainly been leveraged by the corporate world. Corporations have bought credits directly or through brokers; in large or small quantities; as spot or forward purchases; and sometimes as a portfolio including forestry, wind, solar, and other credits.

Corporations buy carbon credits for several reasons. Some use this commodity to meet emissions requirements — this is called “compliance carbon.” Others use offsets as a way to cover gaps in meeting greenhouse gas (GHG) reduction targets — these credits can be used to remediate those emissions.

Still, others use forest creation to bolster their corporate social responsibility story. These corporations are motivated to do something meaningful for the Earth or to buy forestry offsets because of the urgency of climate change. Whatever the motivation, the simple fact is this: planting trees on scale is good business.

Purchasing Forest Carbon. Not all carbon credits are created equal. AIM brings to market the highest quality forestry carbon credits as measured annually by professional foresters and verified by independent, third-party auditors who verify the carbon calculations.

Our credits come from the two places where carbon is captured: in the soil, and in the trees themselves. Once a rigorous verification is done, the carbon tonnes are registered on the American Carbon Registry. Parties wishing to purchase GreenTrees carbon credits must have a retirement account into which credits can be transferred.

Companies partnering with GreenTrees to mitigate the footprint of their goods and services do not need an account of their own. We will retire the tonnes in an individual sub-account which allows each partner to record and track the tonnes retired on their behalf.

It is time that we embrace the power of nature and plant treees.

We need to start thinking of nature as a source of innovation and a technological solution. Reforestation is driving countless regenerative benefits—to our environment, to our economy, and to future generations.